"We live in a world where ego gets attention, but modesty gets results. Where arrogance makes headlines, but humility makes a difference."
Bill Taylor, October 15, 2018, Harvard Business Review
To create a trustworthy brand identity, there needs to be more than just thinking outside the box or hiring out; it also requires diving deep into the organization's or leadership's ethos, values, and integrity, which cannot be outsourced.
An alumnus of IIT Kharagpur, I fundamentally loved Philosophy but turned to Engineering in the lust of Physics. Lust rushes, but love waits. It took 15 years of my celebrated professional career to make the most awaited decision to mentor in creating the brand identity through deep work.
Match your business goals with the core elements of growth
Transform Brand, Drive Success
Market Research & Analysis
Amplify your digital persona with data driven marketing solutions
Content Strategy & Policy
Engage your audience with compelling conversation and evidence based policy making
Branding & Identity
Emerge the distinctive identity of your business. Second to none. Don't follow the trend, become.
Every creation has a tale, and it deserves the best narration.
Branding is about narrating your story to the world.
All of us have a story. A story that contains the journey of our success, the milestones we accomplished, the challenges we faced, the hard work we did, and what we can offer out of our experience in creating the world better.
the brands in making
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learn, unlearn & relearn
branding, digital marketing, and business development for a better world.